AI Marketing Assistant, AI Employees

AI Marketing Assistant, part of Shelby's Marketing Intelligence platform. AI-powered funnels, ad optimisation and concierges for service businesses.

Brief a campaign, draft the ads, spin up a landing page, watch the numbers, all without a full in-house team.

Marketing is a full-time job, but most SMBs staff it part-time.

Most Australian service businesses cannot justify a full in-house marketing team. So the work spreads across the founder, the ops manager and a rotating cast of freelancers. The result: inconsistent output and no compounding.

What an AI Marketing Assistant does

It is the marketing operator you cannot afford to hire, always on, always briefed, always shipping.

Audit

We review your site, traffic, enquiry flow and current tools to spot the biggest conversion leak.

Map

We map the questions, services, booking or quote logic and routing paths your business needs.

Launch

We install the system and connect it to your notifications, calendar, CRM or database.

Track

We review what visitors ask, where they drop off and which services generate real intent.

Optimise

We refine the flows monthly, more bookings, cleaner leads and better handover into your team.

Plans campaigns from a simple brief
Writes ad copy, headlines & subject lines
Drafts landing pages & email sequences
Tests variants against real metrics
Delivers weekly performance reports

Frequently asked questions

Does this replace an agency?

For many SMBs, yes. For larger businesses it usually augments in-house or agency work, more output, faster.

Whose brand voice does it use?

Yours. We tune the assistant on your existing content, positioning and tone before launch.

Can it publish directly?

It can, but by default drafts go through human approval before publishing.

Does it manage ad spend?

It monitors, reports and recommends. Spend changes stay with a human unless you opt in.

Which channels are supported?

Google, Meta, LinkedIn, TikTok, email and organic social are all supported.

How fast can we launch?

The Quick Win goes live in 7 days with your brand tuning, templates and first campaign.