AI Customer Support, AI Employees
AI Customer Support, part of Shelby's Marketing Intelligence platform. AI-powered funnels, ad optimisation and concierges for service businesses.
Answer common questions instantly. Route the important ones to your team. Give every customer a fast first response, 24/7.
Support drowns in the same questions every week.
Most support inboxes are 60–80% repeat questions. Reset password. Change address. When does it ship. What are the hours. Real issues get buried underneath. Response times slip. Customers churn quietly.
What AI Customer Support does
It handles the volume. Your team handles the moments that matter.
Audit
We review your site, traffic, enquiry flow and current tools to spot the biggest conversion leak.
Map
We map the questions, services, booking or quote logic and routing paths your business needs.
Launch
We install the system and connect it to your notifications, calendar, CRM or database.
Track
We review what visitors ask, where they drop off and which services generate real intent.
Optimise
We refine the flows monthly, more bookings, cleaner leads and better handover into your team.
- Triages inbound tickets automatically
- Answers approved FAQs instantly
- Drafts replies for human review
- Escalates the right issues, fast
- Runs across email, chat & help centre
Frequently asked questions
Does it replace support staff?
No. It handles volume and drafting. Humans stay in the loop for decisions, empathy and edge cases.
Which helpdesks are supported?
Zendesk, Freshdesk, Intercom, HubSpot, HelpScout and most modern helpdesks.
Can it detect angry customers?
Yes. Sentiment analysis flags unhappy or urgent customers and routes them to a senior human.
Can we approve every reply?
Yes. Full auto-send, draft-only, or hybrid, configurable per topic.
What about compliance?
For regulated topics we keep humans in the loop and log every interaction.
How fast can we launch?
The Quick Win goes live in 7 days once we have your FAQs, tone and helpdesk access.